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A Good Article Marketing Strategy
A good article marketing strategy involves the creation or sharing of high value content for the purposes of engaging current and potential consumers bases with the goal of driving profitable consumer action.
00:10 Article Marketing – Content is King
00:50 Good Article Marketing – Attract your perfect prospect
02:00 Article Marketing Strategy – What are your prospects searching for
03:18 Good Article Marketing Strategy – keyword optimized content
To find a good Article Marketing Strategy
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The key is to focus on the wants and needs of the consumer – your perfect prospect – the person most likely to buy whatever it is you are promoting once they discover it exists. Think problem/solution selling.
Meaning you want to research the market to find out exactly what problems or challenges or desires your best prospects have NOW – then produce content that promised do solve their problem or simply their challenges or guide them directly toward getting their desires filled.
Meet them where they are – give them what they want – offer value first and foremost and your profits will certainly follow.
What are your prospects searching for?
Did you know there are free keyword research tools that will not only tell you the exact words and phrases people are actually typing into the search engine – they also tell you how many people are searching each and every month.
For example… 22,000 people actively search for “article marketing” and “what is article marketing” each and every month on Google – which is probably why you are watching this video right now – BECAUSE you were curious article marketing yourself and wanted to learn more.
So, by now, you are starting to see exactly what you need to do to execute an effective article marketing strategy online in order to instant drive more traffic, leads and sales through your marketing funnel. Powerful stuff here.
So are you ready to make incredible things happen? Sign up below here and get free access to our article marketing, attraction marketing bootcamp where you will discover exactly what to do and how to do it to start executing a well-planned article marketing strategy for more traffic, leads and sales. I’ll see you on the inside.
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By Robert Dorsey
